Gold Reef Resorts
Home | Silverstar Casino
Gaming Promotions Entertainment Facilities Calendar Conferencing Hotel About Directions Contact Us
Terms of Use

GOLD REEF CITY and its subsidiaries respect your privacy and are committed to protecting it. GOLD REEF CITY provides this Privacy Statement to inform you of our Privacy Policy and practices and of the choices you can make about the way your information is collected online and how that information is used. We've structured our websites so that, in general, you can visit GOLD REEF CITY on the Web without identifying yourself or revealing any personal information. We make this notice readily available on our home page and at the bottom of every GOLD REEF CITY Web page.

This Privacy Statement applies to all goldreefcity.co.za-owned websites and domains, and our wholly owned subsidiaries ("GOLD REEF CITY websites.")

Links to non-GOLD REEF CITY websites
The GOLD REEF CITY websites may provide links to third-party websites for your convenience and information. If you access those links, you will leave the GOLD REEF CITY website. GOLD REEF CITY does not control those sites or their privacy practices, which may differ from GOLD REEF CITY's. We do not endorse or make any representations about third-party websites. The personal data you choose to give to unrelated third parties is not covered by the GOLD REEF CITY Privacy Statement. We encourage you to review the privacy policy of any company before submitting your personal information. Some third-party companies may choose to share their personal data with GOLD REEF CITY; that sharing is governed by that third-party company's privacy policy.

This Privacy Statement covers personal information, non-personal data collection and aggregate reporting.

Personal information
is information that is associated with your name or personal identity. GOLD REEF CITY uses personal information to understand better your needs and interests and to provide you with better service. Once you choose to provide us with personal information, you can be assured it will be used only to support your customer relationship with GOLD REEF CITY. We take seriously the trust you place in us. GOLD REEF CITY will not sell, rent or lease your personal information to others.

On some GOLD REEF CITY websites, you can order products or services, apply for an online Player Account, request information, subscribe to marketing or support materials, register yourself or your GOLD REEF CITY products, or apply for a job at GOLD REEF CITY. The types of personal information you provide to us on these pages may include name, address, phone number, e-mail address, user IDs and passwords, billing and transaction information, contact preferences, educational and employment background, and job interest data.

To personalize our websites, services or communications and improve our products and services, we may also ask you to provide us with information regarding your personal or professional interests, demographics, and experiences with our products or services. Providing this additional information is optional.

Non-personal information
is data about usage and service operation that is not associated with a specific personal identity. GOLD REEF CITY collects and analyzes non-personal information to evaluate how visitors use the GOLD REEF CITY websites.

Non-personal data we collect may include the pages visited on the GOLD REEF CITY websites, unique URLs1 visited within GOLD REEF CITY.com, browser type and IP address. Most non-personal data is collected via cookies or other analysis technologies. GOLD REEF CITY.com Web pages use cookies, Web beacons and other technologies for data analysis and personalization services. GOLD REEF CITY also places ads on other websites that may use cookies.

GOLD REEF CITY is committed to protecting the privacy needs of children and we encourage parents and guardians to take an active role in their children's online activities and interests. GOLD REEF CITY does not knowingly collect information from children under the age of 18 and GOLD REEF CITY does not target its websites to children under 18.

GOLD REEF CITY uses your personal information to provide you with services and to help us better understand your needs and interests. Specifically, we use your information to help you complete a transaction or order, to communicate with you, to provide service and support, to update you on services and benefits, to personalize promotional offers and to personalize some GOLD REEF CITY websites. Occasionally we may also use your information to contact you for market research regarding GOLD REEF CITY products or services. We will give you the opportunity to choose your privacy preferences regarding such communications In order to offer you a more consistent and personalized experience in your interactions with GOLD REEF CITY, information collected through one GOLD REEF CITY service may be combined with information obtained through other GOLD REEF CITY services.

Non-personal data is aggregated for reporting about GOLD REEF CITY website usability, performance and effectiveness. It is used to improve the customer experience, usability and site content.

GOLD REEF CITY will not sell, rent or lease your personal information to others. GOLD REEF CITY will not share your personal information with third parties except in responding to your requests for products or services. Your permission will be requested when you submit your information. GOLD REEF CITY shares customer information across GOLD REEF CITY-owned business entities and companies working on our behalf. GOLD REEF CITY will not share personal information with any other third parties without your permission, unless to: (i) respond to duly authorized information requests of governmental authorities; (ii) comply with any law, regulation, subpoena, or court order, (iii) help prevent fraud or to enforce or protect the rights and properties of GOLD REEF CITY or its subsidiaries; or (iv) to protect the personal safety of GOLD REEF CITY employees and third parties on GOLD REEF CITY property.

Circumstances may arise where, whether for strategic or other business reasons, GOLD REEF CITY decides to sell, buy, merge or otherwise reorganize businesses in some regions. Such a transaction may involve the disclosure of personal information to prospective or actual purchasers, or receiving it from sellers. It is GOLD REEF CITY's practice to seek appropriate protection for information in these types of transactions.

GOLD REEF CITY gives you the choice of receiving a variety of information that complements our products and services. You can subscribe to receive certain product- and service-specific information and marketing communications. GOLD REEF CITY communications may include new product information, special offers, or an invitation to participate in market research. We give you a choice regarding delivery of GOLD REEF CITY communications by postal mail, e-mail and telephone. We will make every effort to honour your preferences.

Non-subscription services
GOLD REEF CITY will not use your personal information for a different purpose than the one stated when you provided your data. Examples of unrelated uses include sending communications about special offers, product information, and marketing messages. You can, however, choose to receive these types of non-subscription communications by following the instructions below.

Subscription services
To opt-out of receiving communications you have expressly requested (such as e-mail newsletters, software updates, etc.), use any of the following methods:

Select the e-mail "opt-out" or "unsubscribe" link, or follow the opt-out instructions included in each subscription communication

Return to the Web page(s) where you originally registered your preferences and follow the opt-out instructions.

Write to our Marketing/Information Desk on Private Bag 1998, Gold Reef City, 2159 - be sure to provide your name, e-mail (info@goldreefcity.co.za) and postal address, and relevant information about your GOLD REEF CITY subscriptions and registrations

Certain GOLD REEF CITY services are linked with those from unrelated third-party companies, some which offer you the option to share with both GOLD REEF CITY and the third party personal data you provide.

GOLD REEF CITY strives to keep your personal information accurate. We have implemented technology, management processes and policies to maintain customer data accuracy. We will provide you with access to your information, including making reasonable effort to provide you with online access and the opportunity to change your information. To protect your privacy and security, we will also take reasonable steps to verify your identity, such as a password and user ID, before granting access to your data. Certain areas of GOLD REEF CITY's websites may limit access to specific individuals through the use of passwords and other personal identifiers.

The most effective way to view and change your personal information is to return to the Web page where you originally submitted your data and follow the instructions on that Web page.

GOLD REEF CITY is committed to protecting the information you provide us. To prevent unauthorized access or disclosure, to maintain data accuracy, and to ensure the appropriate use of the information, GOLD REEF CITY has in place appropriate physical and managerial procedures to safeguard the information we collect.

If there are updates to the terms of GOLD REEF CITY's Online Privacy Statement, we will post those changes and update the revision date in this document, so you will always know what information we collect online, how we use it, and what choices you have. For material changes to this Statement, GOLD REEF CITY will provide notification to affected customers.

We value your opinions. If you have comments or questions about our privacy policy, please send them to the Information Desk (info@goldreefcity.co.za).

Back to Top